Model86 – I Don’t Wanna Go

A Generative Music Video and Interactive Experience

In 2020, we were commissioned to create a music video for British producer Model86. The project took inspiration from graphic scores and was built entirely with code. The visuals respond in real time to the dynamics of the track “I Don’t Wanna Go.”

Beyond the video, the project was released as an interactive web experience. Users could explore the animation, change visual elements through simple controls, and capture their own frames. All images were shareable and downloadable under a Creative Commons licence.

The project was featured on Complex as part of its release.

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Model86_iDontWantGo_H264_Highest-0-00-27-04
Model86_iDontWannaGo_Poster_Mokcup_SD
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Model86_iDontWantGo_H264_Highest-0-03-26-05
Model86_iDontWantGo_H264_Highest-0-01-48-05

Credits

Year: 2020
Client: Model86

Music: Model86
Creative Direction, Coding: Fabio Catapano

Selected Works

NIKE FluidResearch
Apple MusicCampaign / Motion
Oppo Watch X2Product / R&D
Apple Music Sound GenerationProduct / Generative Art
CohereBranding / CGI & Motion
IBM Watsonx OrchestrateInteractive / CGI & Motion
Apple Music R&DBranding / R&D / Motion
Moved by MusicCampaign / Generative & Motion
MonclerPhysical / CGI & Motion
VerticalBranding / Identity
West ChannelInteractive / Generative
TEDx Napoli Federico IIEvent Brand Identity
SHED LondonBranding / Motion

Nonoia is a holistic design studio helping teams close the gap between brand identity and brand experience.

For business enquiries hello@nonoia.studio or book a call.  

NONOIA LTD
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Company Number: 09302204
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